A dynamic brand film crafted for The Plaza Hotel in celebration of tennis season, spotlighting the exclusive Suite, Set, Match package. The concept follows a tennis ball bouncing its way down from the luxurious upper suites through the iconic corridors to the Grand Lobby, capturing the spirited energy of world-class tennis alongside the timeless elegance and comfort of The Plaza.
Client: The Plaza Hotel
Agency: Midnight Sunday
Cinematography & Editing: Peter Won
Behind the lens with a bit of fashion. Capturing moments like this is just another fun, creative day on set.
Directed, Filmed & Edited by Peter Won
Model: Briana
Location: Jeong Film, Hoboken
Step onto the set for a quick fashion shoot. Finding inspiration in the everyday flow of filming.
Direction / Cinematography / Editing: Peter Won
Model: Emily
Studio: Jeong Film (Hoboken, NJ)
Directed, filmed, and edited by Peter Won, this visual project captures an exciting collaboration between artist Lowa Kim and hair care brand Rootist, presented at Manhattan's recurring Art Focus exhibition. Commissioned by Rootist, the film highlights the dynamic energy, artistic fusion, and vibrant crowd at this exclusive event.
Creative Direction, Cinematography & Editing: Peter Won
Client: Rootist
Featured Artist: Lowa Kim
Event / Venue: Art Focus (Manhattan, NY)
Directed, filmed, and edited by Peter Won during his tenure as a Contract Art Director with media agency cLabs, this project captures the culinary art of Chef Kiki—a former chef at a Michelin 3-Star restaurant. Featuring his signature creative dish, "Link Link," this short edit highlights the intricate preparation process and refined aesthetics behind the creation.
"Link Link" — Director's Cut featuring Chef Kiki
A detailed exploration into the mind and kitchen of Chef Kiki (former chef at a 3-Michelin-starred restaurant). Through her own narration, this full-length film highlights the preparation of her creative dish, "Link Link," revealing the deep devotion and philosophy woven into her culinary craft.
Project: Culinary Documentary / Extended Film
Creative Direction, Cinematography & Editing: Peter Won
Agency: cLabs
A vibrant collaboration between Chef Kiki and the renowned tea village of Hadong, South Korea. Commissioned by the Korean Cultural Center, this project was designed to introduce Korean traditional teas and green tea culture to a global audience. Inspired by these heritage flavors, Chef Kiki created a series of inventive culinary dishes that garnered international acclaim.
Direction, Cinematography & Editing: Peter Won
Client / Commissioned by: Korean Cultural Center
A vertical story crafted for social media. Highlighting the culinary artistry of Chef Kiki in collaboration with the Korean Cultural Center and Hadong green tea.
Format: Vertical Video (Reels / Shorts / TikTok)
Direction, Cinematography & Editing: Peter Won
Client: Korean Cultural Center and Chef KiKi
An unforgettable event film capturing the pre-Tony Awards Nominees Reception at the Sofitel New York in Manhattan. Bringing together world-class artists, Broadway stars, and international media under one roof, the atmosphere was electric as nominees shared their stories with the world.
Cinematography & Editing: Peter Won
Client: Sofitel New York
Agency / Production: Midnight Sunday Production
Location: Sofitel New York, Manhattan
An electric event film capturing the iconic Sports Illustrated Swimsuit event at the Hard Rock Hotel. Commissioned by Hard Rock Hotel in collaboration with agency Midnight Sunday, this high-profile gathering brought together top celebrities, world-renowned models, and industry icons for an unforgettable, star-studded celebration.
Cinematography & Editing: Peter Won
Client: Hard Rock Hotel
Agency: Midnight Sunday
Project: Sports Illustrated Swimsuit Event
Directed, filmed, and edited by Peter Won for cLabs Studio, this film captures a meaningful community event in Mahwah, New Jersey—celebrating the restoration of a classic, retired fire truck. Preserving a piece of local firefighting history, the project leaves us with a sense of wonder and anticipation to see the full transformation of this timeless vehicle.
Creative Direction, Cinematography & Editing: Peter Won
Client: cLabs Studio
Location: Mahwah, New Jersey
A sleek, high-energy short film highlighting RT60, the premier rooftop bar and lounge perched atop the Hard Rock Hotel. Commissioned by Hard Rock Hotel in partnership with agency Midnight Sunday, this short promo captures the vibrant night energy, signature cocktails, and breathtaking skyline views that make RT60 an iconic Manhattan destination.
Project: Event Coverage & Brand Film
Client: Hard Rock Hotel
Agency: Midnight Sunday
Cinematography & Editing: Peter Won